Owner: Shahzaib Abbas (Marketing Manager)
Contributors: Muskan (social media, design, publishing) · Andrew Herbert (content authority)
Entity: REMAP.ai (primary) + PrivateAI (social media)
Status: v0.9 · In Progress · Pending Andrew Herbert review
Version: 0.9 | Last updated: 2026-06-23
What this workflow does: Produces and publishes all content across RemapAI's channels —
SEO-optimised blog posts (automated via n8n), social media posts for RemapAI and PrivateAI
accounts (Instagram and LinkedIn), and repurposed content derived from blogs and AI industry news.
What triggers it: Runs on a weekly cadence — continuous, never stops. Two blog posts per week
publish automatically via n8n pipeline (with Discord approval gate). Muskan plans and executes
social media content weekly from her Google Sheet calendar.
What it produces: Two SEO-optimised blog posts per week on the RemapAI website, consistent
social media content across four accounts (RemapAI Instagram, RemapAI LinkedIn, PrivateAI
Instagram, PrivateAI LinkedIn), and repurposed social content extending the reach of each blog.
Why it matters: Content is the engine behind organic search traffic and inbound leads. The blog
automation is already one of the most sophisticated parts of the marketing stack. Together they
drive the organic pipeline that feeds MKT-01b.
| Role | Department | Responsibility | Andrew? |
|---|---|---|---|
| Shahzaib (Marketing Manager) | D1 Marketing | Blog automation oversight, Discord approval gate, strategy direction | No |
| Muskan | D1 Marketing | Social media content — ideation, writing, design, scheduling, publishing across all four accounts. Manages content calendar (Google Sheet). | No |
| Andrew Herbert | Executive | Content authority — voice and direction. Sign-off required on any strategic content changes. | Yes |
This workflow runs as three parallel streams.
🤖 Step 1A — Topic & Keyword Selection
🤖 Step 2A — Automated Content Generation
🤖 Step 3A — Cover Image Generation
Step 4A — Discord Approval Gate
🤖 Step 5A — Automated Publishing to RemapAI Website
Step 1B — Weekly Content Planning
Step 2B — Content Ideation & Research
Step 3B — Content Writing & Design
Step 4B — Publish to Social Channels
Step 1C — Blog-to-Social Repurposing
| Tool | How it's used | Agent-ready |
|---|---|---|
| n8n | Orchestrates entire blog pipeline — topic selection, generation, image, Discord gate, publishing | Yes — core tool |
| Google Sheets | Topic/keyword library (blog) · content calendar (social) | Yes — API + MCP |
| WordPress | REMAP.ai website — automated blog publishing via n8n | Yes — API |
| Discord | Blog posts sent here for Shahzaib review before publishing | Yes — API |
| Claude (Anthropic) | Blog content generation (via n8n) · social media copy assist (Muskan) | Yes — API |
| ChatGPT | Additional drafting assist for social content (Muskan) | Yes — API |
| AI Image Generation | Cover image creation for blog posts (via n8n pipeline) | Yes — API |
| Canva | Social media visuals — all posts across all four accounts | Partial |
| REMAP.ai and PrivateAI Instagram accounts (Muskan) | Partial | |
| REMAP.ai and PrivateAI LinkedIn accounts (Muskan) | Partial | |
| CRM | TBD — pending OPS-O02 — content-to-lead attribution | TBD |
| Decision | Condition | Options | Owner |
|---|---|---|---|
| Blog post approval | Has the n8n-generated post met quality, accuracy, voice, and SEO standards? | A: Approve → auto-publish / B: Edit manually → approve | Shahzaib |
| Strategic content change | Is a proposed change strategic — new series, major messaging shift, sensitive topic? | A: Standard content → Shahzaib proceeds / B: Strategic change → escalate to Andrew | Shahzaib (initial) · Andrew if escalated |
| Scenario | How to handle | Escalation |
|---|---|---|
| n8n blog pipeline fails or produces low-quality output | Shahzaib catches at Discord approval gate. Fix manually or regenerate. | If pipeline fails repeatedly, flag to n8n manager |
| Blog post contains factually incorrect AI information | Shahzaib catches at Discord gate. Correct before approving. | Flag topic/source issue — may need to update generation prompt |
| Cover image is off-brand | Regenerate or replace manually with Canva. Note failure pattern, update generation prompt. | Shahzaib updates image generation prompt in n8n |
| Muskan unavailable for the week | Shahzaib takes over social posting. Prioritise REMAP.ai LinkedIn. | Flag to Andrew if social goes quiet for more than 3 days |
| Social post receives unexpected negative feedback | Don't delete unless legally required. Acknowledge professionally if needed. | Shahzaib decides response. Andrew if significant. |
| WordPress website down during n8n publish attempt | n8n will fail — post not published. Shahzaib manually publishes from approved draft. | Flag to DevOps/hosting — INF-01b if recurring |
| Metric | Type | Target |
|---|---|---|
| Blog posts published per week | Leading | 2/week consistently |
| Blog pipeline approval rate (no manual edit needed) | Leading | TBD — establish baseline |
| Organic search sessions (REMAP.ai website) | Leading | TBD — via Google Analytics |
| Social posts published per week (all 4 accounts) | Leading | TBD — Muskan to define cadence |
| Blog-to-social repurpose rate | Leading | Target: every blog repurposed |
| Content-attributed inbound leads (monthly) | Lagging | TBD — establish after CRM in place |
| Step | Current state | Suggested automation | Tool | Effort |
|---|---|---|---|---|
| Steps 1A–3A — Blog pipeline | Already automated (n8n) | Refine prompts. Add automatic SEO score check before Discord gate. | n8n + SEO API | Low |
| Step 5A — Blog publishing | Already automated | Add automatic social teaser post on REMAP.ai LinkedIn when blog publishes | n8n + LinkedIn API | Low |
| Step 1C — Blog repurposing | Manual (Muskan reviews each blog) | n8n detects new blog → auto-generates 3 social post variants → sends to Muskan for selection | n8n + Claude API | Medium |
| Step 1B — Social content calendar | Manual (Muskan plans weekly) | n8n monitors AI news sources daily → sends Muskan a weekly digest of top topics | n8n + web search | Medium |
| Content-to-lead attribution | Not tracked | Google Analytics + n8n → tag inbound leads with source content | n8n + GA4 + CRM (TBD) | Medium |
Upstream (feeds this workflow):
Downstream (this workflow feeds):
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